Mature Makeup Magic
Tips and Tricks
As long as there have been people, there has been makeup. The Ancient Egyptians would decorate their eyes with dark green, black or blue kohl circles that were supposed to ward off the evil eye and Alexander the Great apparently wore eye makeup for aesthetic and health reasons as it ‘protected the delicate skin around the eyes and kept off flies’.
But is makeup for ourselves still relevant today when there is a chance that our face is the only one we see all day? During a global crisis, it might even feel a bit trivial to pull out your makeup bag and go to town on bronzer. But the experts say it can actually make a huge difference in navigating these unpredictable times. It can help separate home and work life, your weekend self from your work self and some studies have shown that, for some, wearing make up can even boost productivity.
On this Pod, we have decided to concentrate on makeup for the more mature skin. The internet is bombarded with wrinkle free teenagers advocating the use of various products, so we are showcasing videos that celebrate experience over youth!
If you feel you have more of an affinity with one of the presenters, click ‘Watch”, then ‘Visit External Site’, to find the full selection of their videos.
View all available Pods using our Pod Index.
Lisa Eldridge has been described as the David Attenborough of make-up – because she knows everything! She’s worked with just about everybody you can think of and since 2016 she has donated 100% of her You Tube ad revenue to charities that focus on female education and health What’s not to love?
Here she demonstrates a quick, natural makeup look with lighting tips for zoom calls.Watch
(41 mins )
Even 12 months ago, this would not be a video we would ever have considered – but how things have changed! Makeup artist, Katie, has created a makeup class to show her secrets for keeping your makeup on your face (and not all over your mask!) as well as an eye look to make the most of your eyes.Watch
This video was created pre-lockdown but Charlotte’s tips and tricks could prove invaluable to prevent expensive mistakes.Watch
There are many reasons that Wayne Goss is not your typical YouTube makeup star – the first of which is that he’s male! He also speaks openly about ageism in the beauty industry and how they can make women over 40 feel invisible. He is very matter of fact and, with him, it’s all about the technique and explaining it very succinctly. If you suffer from dark circles, bags, puffiness, signs of ageing or pigmentation under your eyes, you’re definitely not alone. This concealer technique may transform the way you do concealer!Watch
Caroline Barnes is one of the UK’s most established and celebrated makeup artists. Her Speed Beauty videos are short and concise and are packed full of beauty knowledge This video is specifically aimed at those struggling through the menopause and not knowing where to start with makeup. Hormonal shifts during the menopause means that some of our tried and tested usual makeup now doesn’t work for us anymore. Primer, longwear foundation and not using red lipsticks or blushers are a just few tips that Caroline talks through in this tutorial.Watch
At Pampered Wolf you will find honest reviews on a variety of products and techniques, in depth skincare videos, routines and reviews, and achievable step by step makeup tutorials that will teach all ages how to master any makeup look. Gemma is a 40+ trained aesthetician and a busy mum and what is great about her is that she doesn’t accept sponsored content – but she has said that if Chanel calls her rulebook might do a runner!
Here are her top ten tips. If you are a more mature lady, Gemma also has some great videos with her mum, Jan – so look out for those.Watch
Nadine Baggott has been a health and beauty expert for 30 years on magazines, newspapers and TV. Here she is talking to Amanda Lamb – of the Scottish Widows ad and A Place in the Sun fame. This is her school run make-up routine which, apparently, she has down to 5 minutes. As Nadine says it’s probably the most glam school run look ever – but she uses a toothbrush to do her eyebrows so it’s definitely not hi-tech!Watch
Stephanie Lange is a makeup artist from Sydney who currently lives in Ireland. In this video she teaches her mum, Nola, to do her own makeup as well as professional makeup artist. This tutorial is packed full of tips that anyone of ANY age can use – hooded eyes, fine lines, mature skin – she’s got it covered (with a few makeup dos and don’ts thrown in there for good measure!)Watch
Angie Schmitt is 57, the founder of Hot and Flashy, a beauty You Tube channel for the over 50’s that now has over 800,000 You Tube subscribers. Hot and Flashy is for mature women who want to look and feel their best in their hot flush years! Here she shows you the mistakes to avoid when applying eye liner.Watch
There has to be a reason that this video has been viewed over 15 million times. Ali Andrea is a makeup artist based in Paris and here she shows the two different results you could get using the same products. You may be using the world’s best make up, but if you don’t use the proper technique, then it’s not going to to look good.Watch
Omabelle is New Jersey makeup artist and beauty blogger. In this video Omabelle explains the mistakes we make which explains why we don’t achieve the same results as our favourite makeup artists.Watch
Face Paint by Lisa Eldridge
Take a look at Lisa’s fascinating book Face Paint. It examines the reasons behind the use of makeup, how it has been used and manufactured through the ages, the icons that people emulate and how they achieved their effects, the impact on women’s lives and the present and future of make-up. Available on Amazon here.